Smiley’s People: BBC Radio 4 documentary

We are proudly featured in BBC Radio 4′s recent on air documentary that evaluates its phenomenal growth over the past forty-plus years and how it has gradually become a globally recognised icon and symbol of popular culture. Click here to download.

The edition features an exclusive interview with Nicolas Loufrani who presents a compelling evaluation of the powerful movement behind the smiley and why it is the Smiley Comapny’s mission to ensure this ethos. We received positive reviews in The Guardian and The Daily Telegraph – two leading broadsheet British newspapers.